We love Digital Marketing Transformation based on Customers Insight

Digital Marketing in Asia

Help you with Strategy, Execution and Transformation 

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How to succeed in new markets? 

Digital Transformation led by data-driven marketing experts

As a team composed of Marketing experts, at Performars we provide personalized digital marketing solutions. By analyzing marketing personas, we adapt marketing strategies followed by their implementation for your own business success. We also created our solution called ‘SET’ (Strategy, Execution & Transformation) rooted in the Marketing Process Outsourcing principle. Working with Performars is like having a remote global digital marketing team of superheroes!

Our marketing approach for your digital success in Asia

01

Data-Driven Marketing

Collecting data and data analytics are a good start but how to use those data is what makes a true data-driven company. We believe in data marketing in order to achieve business growth. We can help you understand your audience better, customize your marketing campaigns, and reach your KPI (lead generation, conversion...).

02

Smarketing

Smarketing is the aligning of the sales & marketing processes of a business to ensure a healthy flow of leads in the pipeline to reduce leakage. The main objective is for the sales and marketing functions to have a common integrated approach. This system can potentially increase your annual revenue growth by 20%.

03

Persona Marketing

Persona development should be at the heart of every digital marketing campaign. Depending on your audience being customers, prospects, or users, and also which marketing channel you want to use, content marketing should be adapted. Besides, we took a step forward by including persona marketing into our SEO and sem campaign creation process.

04

Cross-cultural Marketing

In order to be globally successful, it is highly recommended that your local marketing campaigns are optimized for a specific market while having a way to easily make them easily scalable to the global market. In order to do that, we are an international team that works hard to stay ahead of the curve in terms of knowledge and ideas. 

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30

Excel in Customer Intimacy by leveraging Chatbots

30 Mar, 2020

Recently I was working on the use case of chatbots for a startup company. They were interested in any interesting ideas despite its feasibility. I tried to separate chatbot use cases into independent components so that the owners could choose what is important for their business. I was suggested to analyze their issue using the value discipline model. It is a relatively simple strategic framework that, in my opinion, is a perfect model to explain use cases of chatbot for businesses. This blog is mainly on how you can leverage chatbots to excel in customer intimacy.

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18

Performars partners with Mixpanel, a global leader in product analytics

18 Mar, 2020

Global digital marketing company Performars has partnered with Mixpanel, a global leader in product analytics. This partnership will allow Performars to help its customers in Korea and across Asia to grow their business by understanding why users convert, engage, and retain. With this partnership, Performars will be able to deliver a unique and more data-driven marketing strategy for digital brands in Asia and Korea. Performars’ customers can enjoy the advanced agile process of marketing persona development with customer journey mapping by continuously improving strong user storytelling from product design to marketing campaigns.

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09

What Companies Need to Know About Personalization in Marketing

09 Mar, 2020

The fear of most companies starting, brands, service providers and those already in existence is usually, ‘how to market’ their products and services, reach their target audiences and rake in sales.

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