--- title: Digital Go-to-Market Strategy for Overseas Growth | Performars description: Develop a Digital Go-to-Market strategy with Performars to enter new markets swiftly and effectively. Maximize customer engagement and drive growth. image: https://www.performars.com/hubfs/Pushpins%20arranged%20as%20a%20pyramid.jpeg --- [![Performars](https://www.performars.com/hs-fs/hubfs/Recurso%2082.png?width=150&height=51&name=Recurso%2082.png "Performars")](https://www.performars.com?hsLang=en) [![Performars](https://www.performars.com/hs-fs/hubfs/Recurso%2082.png?width=150&height=51&name=Recurso%2082.png "Performars")](https://www.performars.com?hsLang=en) - [Business SolutionRevOps](https://www.performars.com/persona-marketing) - [What is RevOps?](https://www.performars.com/revops/strategy) - [Persona CRM marketing](https://www.performars.com/persona-marketing) - [Digital Go-to-market Strategy](https://www.performars.com/persona-marketing/go-to-market-strategy) - [Customer Persona development](https://www.performars.com/persona-marketing/persona-development) - [Customer journey design](https://www.performars.com/persona-marketing/customer-journey-map) - [SEO](https://www.performars.com/persona-marketing/search-engine-optimization) - [PPC optimization](https://www.performars.com/persona-marketing/ppc-optimization) - Vertical Solution - [Marketers at Large enterprises](https://www.performars.com/solutions/enterprise-marketing) - [Marketers at Startups](https://www.performars.com/solutions/startup-marketing) - [Marketers at B2B companies](https://www.performars.com/solutions/b2b-marketing) - [Marketers in Healthcare](https://www.performars.com/solutions/pharma-marketing) - [Marketers in Tourism](https://www.performars.com/solutions/tourism-marketing) - [All-in-one marketing managed Recommend](https://www.performars.com/solutions/all-in-one-marketing-services) - [CRMHubSpot](https://www.performars.com/revops/hubspot) **[HubSpot](https://www.performars.com/revops/hubspot)** - Grow better   [![Get started free](https://no-cache.hubspot.com/cta/default/3384735/01c958a3-03e7-4b7f-b27a-d30fb35e3593.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/01c958a3-03e7-4b7f-b27a-d30fb35e3593) [![Request for quote](https://no-cache.hubspot.com/cta/default/3384735/e7531d82-b0d5-40b0-b469-ed6c9f107ecd.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/e7531d82-b0d5-40b0-b469-ed6c9f107ecd) - **Product** - [Marketing Hub](https://www.performars.com/revops/hubspot/marketinghub) - [Sales Hub](https://www.performars.com/revops/hubspot/saleshub) - [Service Hub](https://www.performars.com/revops/hubspot/servicehub) - [Content Hub](https://www.performars.com/revops/hubspot/contenthub) - [Data Hub](https://www.performars.com/revops/hubspot/operationshub) - [Breeze new](https://www.performars.com/revops/hubspot/breeze) - [HubSpot power tools](https://www.performars.com/revops/hubspot/tools) - [HubSpot Pricing Plan](https://www.performars.com/revops/hubspot/pricing) - **Resources** - [Why HubSpot](https://www.performars.com/revops/hubspot/why) - [What is HubSpot](https://www.performars.com/revops/hubspot/what-is-hubspot) - [CRM Checklist](https://www.performars.com/revops/hubspot/crm-checklist) - [HubSpot vs. Salesforce](https://www.performars.com/revops/hubspot/salesforce-marketing-cloud-comparison) - [H.U.G](https://hubspot-academy-community-programs.us.hivebrite.com/topics/47544/events) - **User Support** - [HubSpot Onboarding](https://www.performars.com/revops/hubspot/onboarding-service) - [HubSpot Premium Onboarding](https://www.performars.com/revops/hubspot/growth-program) - [Support request](https://www.performars.com/customer-support) - [CRM Integration](https://www.performars.com/revops/hubspot/integration) - [CRM Managed Service](https://www.performars.com/solutions/saas-managed-services) - [Kakaotalk/SMS integration](https://www.performars.com/revops/hubspot/integration/kakaotalk-sms) --- [![HubSpot for Startups - HSFS](https://no-cache.hubspot.com/cta/default/3384735/33ae2e87-33af-47ba-83c9-1cb3817baa3b.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/33ae2e87-33af-47ba-83c9-1cb3817baa3b) Startups associated with Performars and raising funding up to $2 million are eligible for 75% off their 1st-year subscription. ![2023\_SalesHub\_Quotes-1](https://www.performars.com/hs-fs/hubfs/2023%20RevOps%20website/hubspot/2023_SalesHub_Quotes-1.png?width=250&height=269&name=2023_SalesHub_Quotes-1.png) - [CollaborationSmartsheetNew](https://www.performars.com/revops/smartsheet) **[Smartsheet](https://www.performars.com/revops/smartsheet)** - built to handle every case at any scale   [![Smartsheet Free Trial](https://no-cache.hubspot.com/cta/default/3384735/6429c5ea-ab76-4f09-9e31-66a14c013025.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/6429c5ea-ab76-4f09-9e31-66a14c013025) - **[Work Management Platform](https://www.performars.com/revops/smartsheet/platform)** - [Project Management](https://www.performars.com/revops/smartsheet/platform/project-management) - [Digital Asset Management](https://www.performars.com/revops/smartsheet/platform/brandfolder) - [Resource Management](https://www.performars.com/revops/smartsheet/platform/resource-management) - [Views](https://www.performars.com/revops/smartsheet/platform/views) - [Control Center](https://www.performars.com/revops/smartsheet/platform/control-center) - [WorkApps](https://www.performars.com/revops/smartsheet/platform/workapps) - **[Project Portfolio Management](https://www.performars.com/revops/smartsheet/ppm)** - [Business PMO](https://www.performars.com/revops/smartsheet/ppm/business-pmo) - [Enterprise PMO](https://www.performars.com/revops/smartsheet/ppm/enterprise-pmo) - [Service Delivery Management](https://www.performars.com/revops/smartsheet/ppm/services-delivery) - [IT Portfolio Management](https://www.performars.com/revops/smartsheet/ppm/it-portfolio-management) - [New Product Development](https://www.performars.com/revops/smartsheet/ppm/new-product-development) **[MCM](https://www.performars.com/revops/smartsheet/mcm)** - - [Marketing management](https://www.performars.com/revops/smartsheet/mcm/marketing-management) - [Creative Operations](https://www.performars.com/revops/smartsheet/mcm/creative-operations) - [Event Management](https://www.performars.com/revops/smartsheet/mcm/event-management) - [Agency Management](https://www.performars.com/revops/smartsheet/mcm/angency-management) ![brandfolder by smartsheet](https://www.performars.com/hs-fs/hubfs/brandfolder%20by%20smartsheet.webp?width=130&height=40&name=brandfolder%20by%20smartsheet.webp) - **[Customer Success](https://www.performars.com/customer-support)** - - [Onboarding Service](https://www.performars.com/revops/smartsheet) - [Managed Service](https://www.performars.com/solutions/saas-managed-services) - [Consulting Services](https://www.performars.com/revops/smartsheet) - [Integration Services](https://www.performars.com/revops/integration) - [Knowledge Base](https://help.smartsheet.com/help)   - **[Pricing](https://www.performars.com/revops/smartsheet/pricing)** --- [![Request a free Smartsheet consultation](https://no-cache.hubspot.com/cta/default/3384735/d613491e-a071-429a-912e-91ad08739f6e.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/d613491e-a071-429a-912e-91ad08739f6e) ![why-smar-platform@2x\_2-1](https://www.performars.com/hs-fs/hubfs/why-smar-platform@2x_2-1.webp?width=270&height=284&name=why-smar-platform@2x_2-1.webp) - [EngagementON24New](https://www.performars.com/revops/on24) **[ON24](https://www.performars.com/revops/on24)** - intelligent engagement platform   [![ON24 DEMO request](https://no-cache.hubspot.com/cta/default/3384735/560f1e02-21aa-4cfc-8c76-7422c4a76395.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/560f1e02-21aa-4cfc-8c76-7422c4a76395) - **[Platform](https://www.performars.com/revops/on24/platform)** - [Webinars](https://www.performars.com/revops/on24/platform/webinars) - [Performance Analytics](https://www.performars.com/revops/on24/platform/performance-analytics) - [Virtual Conference](https://www.performars.com/revops/on24/platform/virtual-conference) - [AI Engagement](https://www.performars.com/revops/on24/platform/ai-driven-engagement) - [Virtual Events](https://www.performars.com/revops/on24/platform/virtual-events) - [Integrations](https://www.performars.com/revops/on24/platform/integrations)   - **[Solutions](https://www.performars.com/revops/on24/solutions)** - - [Demand Generations](https://www.performars.com/revops/on24/solutions/demand-generation) - [Product Marketing](https://www.performars.com/revops/on24/solutions/product-marketing) - [Customer Engagement](https://www.performars.com/revops/on24/solutions/customer-engagement) - [Partner Enablement](https://www.performars.com/revops/on24/solutions/partner-enablement) - **[Industries](https://www.performars.com/revops/on24/industries)** - - [Life Science](https://www.performars.com/revops/on24/industries/life-science) - [Technology](https://www.performars.com/revops/on24/industries/technology) - [Manufacturing](https://www.performars.com/revops/on24/industries/manufacturing) - [Insurance](https://www.performars.com/revops/on24/industries/insurance) - **[Guides](https://www.performars.com/revops/on24/guides)** - - [Webinars](https://www.performars.com/revops/on24/guides/webinars) - [Virtual Events](https://www.performars.com/revops/on24/guides/virtual-events) - [Personalized Experience](https://www.performars.com/revops/on24/guides/personalized-digital-experiences) - [Digital Engagement](https://www.performars.com/revops/on24/guides/digital-engagement) - [Webinar Marketing](https://www.performars.com/revops/on24/guides/webinar-marketing-strategy) - **[Webinar Benchmarks](https://www.performars.com/revops/on24/webinar-benchmarks)** - [Digital Engagement](https://www.performars.com/revops/on24/webinar-benchmarks/digital-engagement) - [Life Sciences](https://www.performars.com/revops/on24/webinar-benchmarks/life-sciences) - [Technologies](https://www.performars.com/revops/on24/webinar-benchmarks/technology) - **[Software comparision](https://www.performars.com/revops/on24/webinar-software-compare)** ![Web\_04-02-1](https://www.performars.com/hs-fs/hubfs/Web_04-02-1.png?width=250&height=167&name=Web_04-02-1.png) - [e-CommerceBloomreach](https://www.performars.com/revops/bloomreach) **[Bloomreach](https://www.performars.com/ko/revops/bloomreach)** - Make Online Shopping Personal   [![Get a Demo](https://no-cache.hubspot.com/cta/default/3384735/4c6950d5-90eb-4c36-b92f-2647a691d421.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/4c6950d5-90eb-4c36-b92f-2647a691d421) - **Product** - [Engagement](https://www.performars.com/revops/bloomreach/engagement) - [Content](https://www.performars.com/revops/bloomreach/content) - [Discovery](https://www.performars.com/revops/bloomreach/discovery) - **Data** - [Customer data engine](https://www.performars.com/revops/bloomreach/data-engine) - [Real-time Journey](https://www.bloomreach.com/en/products/real-time-customer-journeys) - [Segment Builder](https://www.bloomreach.com/en/products/segments-and-audience-builder) **User Support** - - [Bloomreach Onboarding](https://www.performars.com/revops/bloomreach/onboarding-service) - [Support request](https://www.performars.com/customer-support) - [CRM Managed Service](https://www.performars.com/solutions/saas-managed-services)   **Resources** - - [Use case](https://www.bloomreach.com/en/products/engagement/plug-and-play) - [Case Studies](https://www.bloomreach.com/en/case-studies) - [Integrations](https://www.bloomreach.com/en/integrations) - [Developers](https://documentation.bloomreach.com/) --- [![Request a free Bloomreach consultation](https://no-cache.hubspot.com/cta/default/3384735/2a6c87c6-4927-4573-8a84-d52455abefe2.png)](https://cta-redirect.hubspot.com/cta/redirect/3384735/2a6c87c6-4927-4573-8a84-d52455abefe2) ![illu@4x](https://www.performars.com/hs-fs/hubfs/2023%20RevOps%20website/Bloomreach/illu@4x.jpg?width=250&height=211&name=illu@4x.jpg) En - English - [한국어](https://www.performars.com/ko/persona-marketing/go-to-market-strategy) - [中文 - 繁體](https://www.performars.com/zh-tw/persona-marketing/go-to-market-strategy) [Contact us](https://www.performars.com/contact?hsLang=en) [Contact us](https://www.performars.com/contact?hsLang=en) More results - [Business SolutionRevOps](https://www.performars.com/persona-marketing) - [What is RevOps?](https://www.performars.com/revops/strategy) - [Persona CRM marketing](https://www.performars.com/persona-marketing) - [Digital Go-to-market Strategy](https://www.performars.com/persona-marketing/go-to-market-strategy) - [Customer Persona development](https://www.performars.com/persona-marketing/persona-development) - [Customer journey design](https://www.performars.com/persona-marketing/customer-journey-map) - [SEO](https://www.performars.com/persona-marketing/search-engine-optimization) - [PPC optimization](https://www.performars.com/persona-marketing/ppc-optimization) - Vertical Solution - [Marketers at Large enterprises](https://www.performars.com/solutions/enterprise-marketing) - [Marketers at Startups](https://www.performars.com/solutions/startup-marketing) - [Marketers at B2B companies](https://www.performars.com/solutions/b2b-marketing) - [Marketers in Healthcare](https://www.performars.com/solutions/pharma-marketing) - [Marketers in Tourism](https://www.performars.com/solutions/tourism-marketing) - [All-in-one marketing managed Recommend](https://www.performars.com/solutions/all-in-one-marketing-services) - [CRMHubSpot](https://www.performars.com/revops/hubspot) - Software - [Marketing Hub](https://www.performars.com/revops/hubspot/marketinghub) - [Sales Hub](https://www.performars.com/revops/hubspot/saleshub) - [Service Hub](https://www.performars.com/revops/hubspot/servicehub) - [Content Hub](https://www.performars.com/revops/hubspot/contenthub) - [Operation Hub](https://www.performars.com/revops/hubspot/operationshub) - [Breeze AI](https://www.performars.com/revops/hubspot/breeze) - Resources - [Why HubSpot?](https://www.performars.com/revops/hubspot/why) - [What is HubSpot?](https://www.performars.com/revops/hubspot/what-is-hubspot) - [CRM adoption checklist](https://www.performars.com/revops/hubspot/crm-checklist) - [Salesforce vs. HubSpot](https://www.performars.com/revops/hubspot/salesforce-marketing-cloud-comparison) - User Support - [Premier Onboarding](https://www.performars.com/revops/hubspot/growth-program) - [Basic Onboarding](https://www.performars.com/revops/hubspot/onboarding-service) - [CRM integrations](https://www.performars.com/revops/hubspot/crm-checklist) - [Managed Services](https://www.performars.com/solutions/saas-managed-services) - [Kakao/SMS integrations](https://www.performars.com/revops/hubspot/integration/kakaotalk-sms) - [Support request](https://www.performars.com/customer-support) - [HubSpot for Startups](https://www.performars.com/revops/hubspot/startups) - [CollaborationSmartsheetNew](https://www.performars.com/revops/smartsheet) - [Work Management Platform](https://www.performars.com/revops/smartsheet/platform) - [Project Managment](https://www.performars.com/revops/smartsheet/platform/project-management) - [Digital Asset Management](https://www.performars.com/revops/smartsheet/platform/brandfolder) - [Resource Management](https://www.performars.com/revops/smartsheet/platform/resource-management) - [View](https://www.performars.com/revops/smartsheet/platform/views) - [Control Center](https://www.performars.com/revops/smartsheet/platform/control-center) - [WorkApps](https://www.performars.com/revops/smartsheet/platform/workapps) - [Project Portfolio Management](https://www.performars.com/revops/smartsheet/ppm) - [Business PMO](https://www.performars.com/revops/smartsheet/ppm/business-pmo) - [Enterprise PMO](https://www.performars.com/revops/smartsheet/ppm/enterprise-pmo) - [IT Portfolio Management](https://www.performars.com/revops/smartsheet/ppm/it-portfolio-management) - [Service Delivery Management](https://www.performars.com/revops/smartsheet/ppm/services-delivery) - [New Product Development](https://www.performars.com/revops/smartsheet/ppm/new-product-development) - [Marketing and Creative Management](https://www.performars.com/revops/smartsheet/mcm) - [Marketing Management](https://www.performars.com/revops/smartsheet/ppm/business-pmo) - [Creative Operations](https://www.performars.com/revops/smartsheet/ppm/enterprise-pmo) - [Event Management](https://www.performars.com/revops/smartsheet/ppm/it-portfolio-management) - [Agency Management](https://www.performars.com/revops/smartsheet/ppm/services-delivery) - [Smartsheet Pricing](https://www.performars.com/revops/smartsheet/pricing) - [EngagementON24New](https://www.performars.com/revops/on24) - [Platform](https://www.performars.com/revops/on24/platform) - [Webinars](https://www.performars.com/revops/on24/platform/webinars) - [Performance Analytics](https://www.performars.com/revops/on24/platform/performance-analytics) - [Resource Management](https://www.performars.com/revops/smartsheet/platform/resource-management) - [Virtual Conference](https://www.performars.com/revops/on24/platform/virtual-conference) - [AI engagement](https://www.performars.com/ko/revops/on24/platform/ai-driven-engagement) - [Virtual Events](https://www.performars.com/revops/on24/platform/virtual-events) - [Integrations](https://www.performars.com/revops/on24/platform/integrations) - [Solutions](https://www.performars.com/revops/on24/solutions) - [Demand Generation](https://www.performars.com/revops/on24/solutions/demand-generation) - [Product Marketing](https://www.performars.com/revops/on24/solutions/product-marketing) - [Customer Engagement](https://www.performars.com/revops/on24/solutions/customer-engagement) - [Partner Enablement](https://www.performars.com/revops/on24/solutions/partner-enablement) - [Industries](https://www.performars.com/revops/on24/industries) - [Life Science](https://www.performars.com/revops/on24/industries/life-science) - [Technology](https://www.performars.com/revops/on24/industries/technology) - [Insurance](https://www.performars.com/revops/on24/industries/insurance) - [Manufacturing](https://www.performars.com/ko/revops/on24/industries/manufacturing) - [Guides](https://www.performars.com/revops/on24/guides) - [Benchmarks](https://www.performars.com/revops/on24/webinar-benchmarks) - [e-CommerceBloomreach](https://www.performars.com/revops/bloomreach) - [Engagement](https://www.performars.com/revops/bloomreach/engagement) - [Content](https://www.performars.com/revops/bloomreach/content) - [Discovery](https://www.performars.com/ko/revops/bloomreach/discovery) - [Bloomreach Onboarding Service](https://www.performars.com/revops/bloomreach/onboarding-service) [Contact us](https://www.performars.com/about/contact?hsLang=en) Persona marketing # Digital Go-to-market strategy ![2023\_Graph2](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Graph2.svg) Are you looking to secure new customers in overseas markets? To secure new market customers, you need expertise in local market insights and strategic planning. Work with Performars to develop a digital market entry strategy. [Get a free consultation](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) ## What is Digital Go to market Strategy? The Digital Go-to-Market strategy for digital market entry involves planning how companies launch, promote, and sell digital products or services to customers. It aims to consider the unique digital environment of the target market, effectively utilize digital technology and platforms to enter the market, and secure a competitive advantage. This strategy includes conducting research and analysis on the target market, digital customer segmentation, developing localized core values, digital marketing strategies, building online sales channels, analyzing data based on customer feedback, and optimization. At Performars, we specialize in developing practical digital market entry strategies for companies looking to succeed in Asian markets such as Taiwan, Hong Kong, Singapore, Malaysia, Thailand, and the US, with the involvement of local market experts and digital marketing strategists. ![location](https://www.performars.com/hs-fs/hubfs/location.png?width=70&height=70&name=location.png) ![taiwan](https://www.performars.com/hs-fs/hubfs/taiwan.png?width=70&height=70&name=taiwan.png) ![south-korea (1)](https://www.performars.com/hs-fs/hubfs/south-korea%20(1).png?width=70&height=70&name=south-korea%20(1).png) ![noun-singapore-2515773-1](https://www.performars.com/hs-fs/hubfs/noun-singapore-2515773-1.png?width=70&height=70&name=noun-singapore-2515773-1.png)   [Performars, your Asian market growth partner.](https://www.performars.com/hubfs/PERFORMARS_WHY%20US.mp4?hsLang=en) Video ### Performars, your Asian market growth partner. ## Benefits of Digital Go-to-market Through the implementation of a Digital Go-to-Market strategy, businesses can minimize risks associated with entering new markets and achieve results quickly. ### Speed and Agility Digital GTM can be executed more quickly compared to traditional marketing and sales methods. With real-time data analysis and feedback, strategies can be swiftly adjusted and optimized. [Get a free consultation](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) ### Reach more countries Marketing and sales through digital channels can help overcome geographical constraints and quickly penetrate the global market. Access through the internet is effective in crossing borders and entering various country markets. [Get a free consultation](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) ### Enhancing Digital Customer Engagement By maximizing digital channel utilization, you can achieve high levels of personalization and user experience to obtain customer interaction. Strengthen connections with customers through features like real-time chat and online feedback collection. [Get a free consultation](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) ### Customer Feedback and Innovation Digital GTM enables the swift collection of customer feedback on products or services, driving continuous product innovation and improvement. [Get a free consultation](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) ### Exploring Various Business Model Possibilities Digital GTM provides the flexibility to experiment and implement a range of business models. For instance, you can introduce subscription models, build platform ecosystems, engage in online sales, and much more. [Get a free consultation](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) - Speed and Agility - Reach more countries - Enhancing Digital Customer Engagement - Customer Feedback and Innovation - Exploring Various Business Model - Speed and Agility - Reach more countries - Enhancing Digital Customer Engagement - Customer Feedback and Innovation - Exploring Various Business Model Digital Go-to-market strategy ## Project timeline To secure new market customers, expertise in local market insights and strategic planning is essential. Collaborate with Performars to develop a digital market entry strategy. Week 1 ### Project Kick-off Introduce the project execution team, establish the overall schedule and key milestones. Set up communication channels and frequency for success. ![2023\_Partnership1](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Partnership1.svg) Week 1 Week 1 ~ 4 ### Market Research and Analysis Identify the target market and conduct research on the digital customers, competitive landscape, channel trends, etc., to gain a precise understanding of the market that the company aims to enter. ![2022\_Design\_Icon\_LightbulbCircle](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2022_Design_Icon_LightbulbCircle.svg) Week 1 ~ 4 Week 5 ~ 6 ### Customer segmentation Identifying and segmenting target customers accurately, we develop tailored digital customer strategies for each customer group. ![2023\_Avatar\_Circle3](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Avatar_Circle3.svg) Week 5 ~ 6 Week 7 ~ 8 ### Value proposition development Clearly defining the core value of the product or service to be delivered to the target customers and emphasizing it to create a competitive edge. ![2023\_Mouse\_Click2](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Mouse_Click2.svg) Week 7 ~ 8 Week 5 ~ 8 ### Establishing sales channel development strategies Establishing global digital channels and developing online sales channel strategies. This encompasses strategies for e-commerce platforms, websites, apps, and more. ![2023\_Commerce1](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Commerce1.svg) Week 5 ~ 8 Week 9 ~ 10 ### Digital Marketing Strategies We develop digital marketing strategies to increase awareness and conversion among target market customers. Our approach includes establishing strategies for social media, search engine optimization (SEO), and search engine marketing (SEM) utilization. ![2023\_Announcement](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Announcement.svg) Week 9 ~ 10 Week 11 ### Customer Feedback Collection Strategy Establish a customer support strategy through digital channels, and devise a customer feedback collection strategy to secure insights for product or service enhancement. ![2022\_Design\_Icon\_ChatBubble](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2022_Design_Icon_ChatBubble.svg) Week 11 Week 12 ### Data analysis and optimization We develop strategies to collect and analyze data through digital platforms, including optimization and adjustment strategies based on the data. ![2023\_Bar\_Chart\_Growth](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Bar_Chart_Growth.svg) Week 12 [Scroll](https://www.performars.com/persona-marketing/go-to-market-strategy#contact) ## Key metrics for Digital GTM Key benchmarking metrics for measuring the success of your Digital Go-to-Market (GTM) strategy include the following. CAC 1 Conversion Rate 2 NPS 3 Revenue 4 CLV 5 #### Customer Acquisition Cost This is the cost invested in digital marketing and sales activities to acquire new customers. CAC is calculated by dividing the total marketing and sales expenses by the total number of new customers acquired. #### Conversion Rates Measure the effectiveness of marketing campaigns and the quality of user experience. Monitor the conversion rates from website traffic to actual purchases in digital marketing campaigns. #### Net Promoter Score We measure the Net Promoter Score (NPS) to gauge customer satisfaction and likelihood of recommending our products or services.. #### Revenue Increase It is the ratio that indicates how much sales have increased during a specific period. If the digital GTM strategy succeeds, an increase in sales growth rate is expected. #### Customer Lifetime Value This represents the average value expected for a single customer to continue transactions with the company. CLV indicates how much a customer is willing to pay for using products or services during their relationship with the company. Performars Customer ## Dear, Get on the growth ship. Grow by partnering with Performars ![samsung-2](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/samsung-2.png?width=152&height=50&name=samsung-2.png) ![LG](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/LG.png?width=82&height=50&name=LG.png) ![SK](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/SK.png?width=64&height=50&name=SK.png) ![CJ](https://www.performars.com/hubfs/1.%20client%20logos/CJ.svg) ![panasonic-1](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/panasonic-1.png?width=157&height=25&name=panasonic-1.png) ![toyota](https://www.performars.com/hubfs/1.%20client%20logos/toyota.svg) ![hilti](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/hilti.png?width=134&height=20&name=hilti.png) ![novartis](https://www.performars.com/hubfs/1.%20client%20logos/novartis.svg) ![cartier](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/cartier.png?width=143&height=40&name=cartier.png) ![thermos](https://www.performars.com/hubfs/1.%20client%20logos/thermos.svg) ![dassault](https://www.performars.com/hubfs/1.%20client%20logos/dassault.svg) ![lx](https://www.performars.com/hubfs/1.%20client%20logos/lx.svg) ![naver-2](https://www.performars.com/hs-fs/hubfs/1.%20client%20logos/naver-2.png?width=139&height=25&name=naver-2.png) Your success is our mission. ## Testimonials from our satisfied customers Read what our customers say about us. "Without Performars, we may sacrifice our investment in the new market, because we did not know how our new education services fit to the target market. They have helped us save a large investment and prevent from the failure." ![skt-seo](https://www.performars.com/hs-fs/hubfs/skt-seo.jpeg?width=630&height=630&name=skt-seo.jpeg) Sung Lee Director, New Business Planning "Performars helped us to create the right e-commerce strategy for Chinese travelers. We could understand the customer journey, their unmet needs and our business directions from the practical insights of Performars. Performars is very to the point and in-detail including marketing, sales, and overseas operations." ![shilladfs](https://www.performars.com/hs-fs/hubfs/Icons%20and%20Logos/shilladfs.jpg?width=246&height=246&name=shilladfs.jpg) HJ KIM Manager at eComm., SHILLA "We had a superior experience with Performars. They are experts in how they understand overseas customers with their well-structured framework on data analysis and insights based storytelling." ![Changyu\_Cho](https://www.performars.com/hs-fs/hubfs/Performars_February2018/images/members/Changyu_Cho.jpg?width=252&height=281&name=Changyu_Cho.jpg) ChangKyu Cho CEO, Almaden Design "Whatever you dream, Performars make it. Performars is the best helper to realize our dream on web service. the members are very open mind and try to help with low cost. Performars is very helpful to our business" ![sk-logo](https://www.performars.com/hs-fs/hubfs/Performars_March2018/Images/sk-logo.png?width=300&height=300&name=sk-logo.png) James Jeong Marketing Manager | SK Group "Performars has significantly improved our comprehension of Hubspot. Previously, we were unaware of the Hubspot features that could benefit our company. We questioned, 'How can these features help us?' However, after discovering Performars, we have found continuous support that has allowed us to effectively utilize the Hubspot tools in our sales and marketing efforts. We are grateful for the assistance from Performars." ![CJ-Group-Logo-Vector](https://www.performars.com/hs-fs/hubfs/2023%20RevOps%20website/hubspot/CJ-Group-Logo-Vector.jpg?width=1000&height=1000&name=CJ-Group-Logo-Vector.jpg) Dohyung Kim Marketing Lead | Global Business "Build a successful online marketing strategy through the expertise of Performars. Considering implementing HubSpot to strengthen non-face-to-face sales, we discovered Performars. With the need to undertake marketing tasks different from our existing work, such as implementation, planning, and content, we successfully introduced the system smoothly with the overall consulting provided by Performars. Being a global company, we faced strict security and privacy regulations. We resolved these issues together. Since HubSpot is an unfamiliar system and lacks local language support, the involvement of an expert was essential during the initial implementation. After careful consultation, we determined that Performas had the highest level of expertise, and we have no regrets about selecting them." ![panasonic-logo-transparent-free-png](https://www.performars.com/hs-fs/hubfs/2023%20RevOps%20website/hubspot/panasonic-logo-transparent-free-png.webp?width=1920&height=1920&name=panasonic-logo-transparent-free-png.webp) Arum Kim Marketing manager | Strategy & Planning "Performars is an effective partner to work with. I loved working with PEROFRMARS. The team is extremely knowledgeable and helpful. They bring good frameworks and know-how and have particularly deep expertise in HubSpot. They set us up for success by providing education and training." ![MidasIT](https://www.performars.com/hs-fs/hubfs/MidasIT.png?width=225&height=225&name=MidasIT.png) Y.J. Yum Director | Strategy & Planning "HubSpot is well known as a marketing program and has endless functions, but there are many parts that do not fit the domestic sentiment. This is because the majority of sales are based on SMS and KakaoTalk. In these areas, there are parts that are difficult to develop in-house. It's great that Performars makes it easy to use. I think it will be a key to resolving the concerns that domestic companies have in using HubSpot in the future." ![harley-davidson-11-logo-png-transparent](https://www.performars.com/hs-fs/hubfs/harley-davidson-11-logo-png-transparent.png?width=50&height=38&name=harley-davidson-11-logo-png-transparent.png) Wooyong Kim Manager | Marketing "We introduced it as a sales management tool and are even using Marketing Hub. If we had not gone through Performars, including initial setup and advice on operation methods, onboarding would have required a lot of resources. We are receiving a lot of help at each stage of expansion. We are receiving a lot of help through HubSpot for efficient operation. We are building a sales process. By using reports, we can collect performance data that used to be written by hand in real time, freeing up time to focus on other tasks. Additionally, as all members see the same information, alignment between functions is naturally achieved. ." ![eventus-logo](https://www.performars.com/hs-fs/hubfs/eventus-logo.jpg?width=100&height=100&name=eventus-logo.jpg) Byung-mun Hwang Leader | Solution BU "No matter how competitive a tool is, it is true that it is difficult to introduce if onboarding, use, and maintenance are difficult. In particular, competitive foreign CRMs often have limited local support and sales resources in Korea. Performars' implementation experience and various references served as a point where I could expect reliable support whenever I had these concerns, and they remained effective even after the actual introduction. I do not regret collaborating with Performars!” ![modusign logo](https://www.performars.com/hs-fs/hubfs/modusign%20logo.png?width=100&height=83&name=modusign%20logo.png) Eddy Kim Head of Sales | Sales Department "Performars actively provided advice during the initial setup process to help the team quickly apply HubSpot to their work. We are currently using it starting with the introduction of a sales hub and expanding it to include a marketing hub. Performars is adapting to the growing business situation. We are helping them use HubSpot appropriately.” ![디웨일 로고](https://www.performars.com/hs-fs/hubfs/%EB%94%94%EC%9B%A8%EC%9D%BC%20%EB%A1%9C%EA%B3%A0.png?width=256&height=256&name=%EB%94%94%EC%9B%A8%EC%9D%BC%20%EB%A1%9C%EA%B3%A0.png) Yeryung Lee Customer Success Lead Blog ## Growth Blog "Revenuefy" - Gain valuable insights to achieve more revenue increase. [How Buyer Personas Fuel Digital Content's U.S. Market Success :Webtoon](https://revenuefy.io/persona/how-buyer-personas-fuel-digital-contents-u.s.-market-success-naver-webtoon?hsLang=en) ![img\_main\_content7](https://www.performars.com/hs-fs/hubfs/img_main_content7.png?width=533&height=400&name=img_main_content7.png) [Persona Marketing](https://revenuefy.io/persona/tag/persona-marketing?hsLang=en) #### How Buyer Personas Fuel Digital Content's U.S. Market Success :Webtoon Naver Webtoon has become a major player in the evolving digital entertainment land… 25년 5월 08일 4 min read [U.S. SME Case Studies: Persona-Driven Market Entry in Korea](https://revenuefy.io/persona/u.s.-sme-case-studies-persona-driven-market-entry-in-korea?hsLang=en) ![BlueBottlelogo](https://www.performars.com/hs-fs/hubfs/0.%20Blog%20featured_BG/BlueBottlelogo.webp?width=300&height=300&name=BlueBottlelogo.webp) [Persona Marketing](https://revenuefy.io/persona/tag/persona-marketing?hsLang=en) #### U.S. SME Case Studies: Persona-Driven Market Entry in Korea In today's globalized market, understanding and catering to local consumer prefere… 25년 5월 07일 8 min read [Seven Persona Examples to Shape Your Ideal Customer](https://revenuefy.io/persona/seven-persona-examples-to-shape-your-ideal-customer?hsLang=en) ![Ideal customer](https://www.performars.com/hubfs/0.%20Blog%20featured_BG/Wanita%20Rambut%20Kuncir%20Dua-1.png) [Persona Marketing](https://revenuefy.io/persona/tag/persona-marketing?hsLang=en) #### Seven Persona Examples to Shape Your Ideal Customer Gaining insights into your ideal customer is essential prior to initiating a marke… 25년 5월 01일 7 min read Stay up-to-date with sales growth 📈 insights 💡 and reference articles ✍️ from Growth blog. Performars Solutions ## Growth solutions for the leaders Offering growth strategies, methodologies, and technologies. **Insights** Understand customers for growth. **Engagement** Automating customer engagement and growth tasks. ### Business ![2022\_Design\_Icon\_Target](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2022_Design_Icon_Target.svg) ##### Persona Marketing Customer-centered business growth strategies and implementation methodologies [Persona Marketing](https://www.performars.com/persona-marketing?hsLang=en) ##### Managed All-in-one MKT [Managed](https://www.performars.com/solutions/all-in-one-marketing-services?hsLang=en) --- ### Tech. ![semrush-lockup-vertical-rgb-1-1](https://www.performars.com/hs-fs/hubfs/semrush-lockup-vertical-rgb-1-1.png?width=200&height=200&name=semrush-lockup-vertical-rgb-1-1.png) ##### SEMRUSH Competitive intelligence, content/SEO [SEMRUSH](https://www.performars.com/revops/semrush?hsLang=en) ![favicon\_FMM](https://www.performars.com/hs-fs/hubfs/favicon_FMM.png?width=100&height=100&name=favicon_FMM.png) ##### Find My Market Persona insights [Find My Market](https://findmymarket.com?hsLang=en) ![HubSpot-sprocket-color](https://www.performars.com/hs-fs/hubfs/2023%20RevOps%20website/HubSpot-sprocket-color.png?width=267&height=269&name=HubSpot-sprocket-color.png) ##### HubSpot Data-driven automation & CRM [HubSpot](https://www.performars.com/revops/hubspot?hsLang=en) ![bloomreach](https://www.performars.com/hs-fs/hubfs/2023%20RevOps%20website/bloomreach.png?width=200&height=200&name=bloomreach.png) ##### Bloomreach AI-powered commerce personalization CDP [Bloomreach](https://www.performars.com/revops/bloomreach?hsLang=en) ![on24\_logo](https://www.performars.com/hs-fs/hubfs/on24_logo.jpg?width=200&height=200&name=on24_logo.jpg) ##### ON24 Intelligent Engagement Platform [ON24](https://www.performars.com/revops/on24?hsLang=en) ##### Onboarding HubSpot [Onboarding](https://www.performars.com/revops/hubspot/onboarding-service?hsLang=en) ##### Onboarding Bloomreach [Onboarding](https://www.performars.com/revops/bloomreach/onboarding-service?hsLang=en) ##### Onboarding ON24 [Onboarding](https://www.performars.com/revops/on24/onboarding-service?hsLang=en) ##### Integration Data/App integration design and build [Integration](https://www.performars.com/revops/integration?hsLang=en) ##### Managed User support, consult, SaaS management [Managed](https://www.performars.com/solutions/saas-managed-services?hsLang=en) --- ### Process ![smartsheet-logo-mark-collaboration-blue-square](https://www.performars.com/hs-fs/hubfs/Smartsheet/smartsheet-logo-mark-collaboration-blue-square.jpg?width=500&height=500&name=smartsheet-logo-mark-collaboration-blue-square.jpg) ##### Smartsheet Flexible modern work management [Smartsheet](https://www.performars.com/revops/smartsheet?hsLang=en) ##### Onboarding Smartsheet [Onboarding](https://www.performars.com/en/revops/smartsheet/onboarding-service?hsLang=en) ##### Integration Consult, architect, integrate [Integration](https://www.performars.com/revops/integration?hsLang=en) Digital Go-to-market strategy ## Get it started now Create a digital market entry strategy with Performars. ![2023\_Graph2](https://www.performars.com/hubfs/2023%20RevOps%20website/hubspot/Illustratives/2023_Graph2.svg)   #### About the company Performars is a company that provides global sales growth and RevOps solutions. We use a unique CRM-based persona marketing methodology along with related RevOps technology to help our clients grow in new markets. We directly support our clients' global business success by expanding into countries such as Korea, Singapore, Taiwan, and the United States.   [RevOps Solutions](https://www.performars.com/revops?hsLang=en) - [HubSpot](https://www.performars.com/revops/hubspot?hsLang=en) - [Smartsheet](https://www.performars.com/revops/smartsheet?hsLang=en) - [ON24](https://www.performars.com/revops/on24?hsLang=en) - [Bloomreach](https://www.performars.com/revops/bloomreach?hsLang=en) - [Semrush](https://www.performars.com/revops/semrush?hsLang=en) - [Find My Market new](https://findmymarket.com?hsLang=en) - [RevOps integration](https://www.performars.com/revops/integration?hsLang=en) - [RevOps managed](https://www.performars.com/solutions/saas-managed-services?hsLang=en) - [Request consultation](https://www.performars.com/revops/consultation?hsLang=en) Customer Success - [Support request](https://www.performars.com/customer-support?hsLang=en) - [HubSpot Onboard](https://www.performars.com/revops/hubspot/onboarding-service?hsLang=en) - [Smartsheet Onboard](https://www.performars.com/en/revops/smartsheet/onboarding-service?hsLang=en) - [Bloomreach Onboard](https://www.performars.com/revops/bloomreach/onboarding-service?hsLang=en) - [Growth Consultation](https://www.performars.com/persona-marketing/consultation?hsLang=en) - [Request for quote](https://www.performars.com/quote?hsLang=en) Resources & Tools - [Website grader](https://www.performars.com/website-grader?hsLang=en) - [Budget planner](https://www.performars.com/marketing_budget_planner?hsLang=en) - [Marketing guide](https://www.performars.com/growth-marketing-guideline?hsLang=en) - [Case Study](https://www.performars.com?hsLang=en) About us - [Team](https://www.performars.com/company?hsLang=en) - [Client](https://www.performars.com/client?hsLang=en) - [Partner](https://www.performars.com/partners?hsLang=en) - [Contact us](https://www.performars.com/contact?hsLang=en) Copyright © 2026 Performars, Inc. - [Terms](https://www.performars.com/legal?hsLang=en) - [Privacy](https://www.performars.com/privacypolicy?hsLang=en) - [Fulfillment Policy](https://www.performars.com/fulfillment-policy?hsLang=en) ```json { "@context" : "http://schema.org", "@type" : "VideoObject", "description" : "Are you looking to secure new customers in overseas markets? To secure new market customers, you need expertise in local market insights and strategic planning. Work with Performars to develop a digital market entry strategy.", "duration" : "PT0H1M0S", "embedUrl" : "https://www.performars.com/hubfs/PERFORMARS_WHY%20US.mp4", "name" : "Digital Go-to-market strategy: Global growth solution", "thumbnailUrl" : [ "https://www.performars.com/hubfs/custom-video-thumbnails/Fly%20with%20Performars%20in%202018%20for%20global%20success-thumb.jpeg" ], "uploadDate" : "2024-03-15T07:40:10.000Z" } ```