HubSpot Startups Program

Hubspot for startups by Performars

Over 35,000 startups have built their business growth engine with HubSpot.

Building on HubSpot’s intuitive UI and flexible architecture, we designed an attribution framework that gives Forecastr a single, clear view of everything from lead source channels and pipeline conversion to revenue contribution. As a result, the Forecastr team can now see in real time which leads are coming from where and which actions are actually driving revenue, enabling truly data-driven marketing and sales decisions. More than simply rolling out a new tool, we built the strategy, operations, and reporting foundation needed to use HubSpot as Forecastr’s core GTM engine — and that has become a key driver of their growth.

 

 

HubSpot is not just a CRM — it becomes Greenly’s operating system for revenue growth. We brought together data from sales, marketing, and customer success into a single customer journey in HubSpot, and designed an architecture that lets the team monitor ESG insights, sales pipelines, and customer communications in real time from one unified dashboard. This makes it possible to clearly measure which campaigns and touchpoints are actually driving revenue and impact across every stage — from lead acquisition and closed-won deals to retention and upsell. As a result, Greenly has established transparent data governance and a scalable revenue operations framework on top of HubSpot.

 

 

FINN Auto, a rapidly growing car subscription service, chose HubSpot as its central platform to support its expansion and enhance its customer-first approach. With a strong CRM foundation, HubSpot provides user-friendly features, seamless integrations, and advanced automation. This has helped FINN Auto achieve over $160 million in annual recurring revenue and gain over 20,000 customers. For startups like FINN Auto, HubSpot is essential for standardizing marketing, sales, and customer success processes, automating tasks, and allowing teams to focus on strategic decisions and delivering value to customers.

 

 

 

HubSpot for Startups

As a startup, you can get up to 90% off HubSpot through Performars, an official HubSpot for Startups partner.

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Grow your startup with the HubSpot software trusted by over 184,000 companies.
Take advantage of our special, incredibly affordable pricing exclusively for startups.
90% off
50% off

Startups eligible for up to 90% off year one

- Less than $2 million in funding
- Affiliated with an approved HubSpot for Startups partner
- 50% off in the second year, 25% off ongoing.

Startups eligible for up to 50% off year one

- Over $2 million in funding
- Have not raised Series B or beyond
- Affiliated with an approved HubSpot for Startups partner 
- Get 25% off ongoing
HubSpot for Startups

Benefits of Startup Program

Premium-level software

HubSpot is a CRM platform with all the tools you need for marketing, sales, customer service, and content management. Apply to HubSpot for Startups today and get started using our full suite of free tools or upgrade to Professional or Enterprise level products to unlock 30-90% off.

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24/7 Customer Support

Between in-app support, an extensive knowledge base, and weekly webinars, you’ll have everything you need to get up and running quickly. HubSpot's award-winning customer support team is always ready to help you with all your technical questions - live chat, email, or phone.

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World-class resources

From email marketing to sales to fundraising, you’ll have master classes, templates, and toolkits at your fingertips to help your startup grow faster and more efficiently.

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1,400+ Integrations

HubSpot integrates with the business software you already use and love. Plug into Stripe, Zapier, Segment, and hundreds more to extend your capabilities and grow faster. Plus, you can integrate your company with HubSpot and grow on our platform.

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HubSpot for Startups

How it works

Apply for the program

Apply to see the eligibility of your Startup meets the qualification.

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Get an email confirmation with the registration link.

You will receive an email with the registration link if you qualify for 75% or 50% off.

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Self-registration of HubSpot for Startups

Register for HubSpot for Startups and enjoy the perks.

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Get support from Performars while using HubSpot.

Partner with Performers from HubSpot Onboarding to ongoing use to scale your business growth.

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Startups must grow or they will fail.

Join HubSpot and experience rapid growth like other global unicorns.

HubSpot for Startups

Apply for HubSpot Startups Program

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FAQ

What if I am already a customer of HubSpot?

HubSpot for Startups pricing is applicable to net-new Professional or Enterprise level products. Starter level products are excluded, unless bundled with qualifying Professional or Enterprise purchases or upgrades. Customers may not apply the startup program pricing to existing subscriptions of any level.

What is the duration and terms of the HubSpot for Startups contract?

HubSpot for Startups contracts have an annual duration and payments are monthly.

What happens if I misrepresent my startup's eligibility?

Misrepresenting your eligibility for the Seed-Stage or Series A discounts set out above may constitute a material breach of the Terms of Service and could result in the termination of your subscription agreement and/or the removal of any discount applied to your purchase. Further, you may be required to repay HubSpot for any discounts received as a result of falsely misrepresenting your eligibility.

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